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Connecting with Consumers. Is it Different Now?

By |2023-10-30T20:21:35+00:00October 30th, 2023|blog, news|

Another year is almost behind us and the numbers were surprising. Year-over-year, growth was off the charts for many retailers. For some, not in a good way, but for those essential businesses selling groceries, hardware, and general merchandise, you more than likely exceeded some of your best quarters. Now [...]

It Played Out as We Expected

By |2020-09-14T21:29:45+00:00September 9th, 2020|blog, news|

Earlier this summer, we shared in an email that we saw certain economic conditions coming our way that would impact consumer's shopping behaviors. While the glow of unexpectedly robust Q2 revenue was still fresh in many retailer's minds, we shared that based on feedback from our July consumer survey, [...]

The Pulse of the Consumer Survey

By |2020-09-29T17:53:15+00:00August 14th, 2020|blog, news|

To better inform our clients, Signature Graphics commissioned a survey in late July to take the "Pulse" of today's shopper. We wanted to get direct feedback from consumers to better understand what they are experiencing today and how they anticipate responding to these new circumstances [...]

The Risk is Low and The Return is High

By |2020-07-07T20:50:49+00:00July 7th, 2020|blog|

The Risk is Low and The Return is High. During the initial stages of the COVID-19 pandemic, some unsubstantiated reports circulated that you could catch the virus by handling your mail.  And while some concern was understandable, the CDC said early-on that the risk from handling your mail was [...]

Is the Mail Here Yet?

By |2020-04-21T17:24:11+00:00April 21st, 2020|blog|

Is the Mail Here Yet? I was returning from my daily visit to the mailbox earlier this week when I heard a neighbor say "Oh great, the mail is here!" That caught me a little off guard. As someone who has worked in this business for over [...]

Mailbox Merchants Coronavirus Planning & Preparedness

By |2020-03-13T20:51:51+00:00March 13th, 2020|blog|

As events continue to develop related to the COVID-19 virus, we want to assure our clients we are taking the necessary measures to maintain our ability to serve our clients, consumers and communities. As of today, we are fully operational and keeping a close eye on the health [...]

New Look for a New Decade

By |2020-03-13T20:34:28+00:00January 6th, 2020|blog|

We introduced Mailbox Merchants in April of 1999. Back then, our logo was representative of the times and it served us well for many years. But like a house that you have lived in for a number of years, there is nothing better than a fresh update to [...]

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Signature Graphics Acquires Target Media Northwest

By |2019-08-12T22:50:52+00:00August 12th, 2019|news|

Signature Graphics Acquires Target Media Northwest Portland, OR August 12, 2019 – Portland-based commercial printer, Signature Graphics, Inc., announced the acquisition of Target Media Northwest in Spokane, Washington.  Target Media Northwest, a division of Target Media Partners, provides commercial printing and mailing services to clients throughout the Inland [...]

The Power of Frequency

By |2019-04-24T21:25:46+00:00March 15th, 2019|blog|

"Ok, I'll give it a try once and we'll see how it goes". We hear this almost daily from business owners who are looking for a solution to their customer traffic problem. They know they need to advertise, so they find themselves bouncing from one advertising format to the [...]

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