There are many different ways you can utilize shared mail other than delivering coupons. Some clients will use us to announce a new product or service, promote a grand opening, or feature limited time offers. Our package is also a great branding and awareness tool. Where else can you reach 100% of any given market? But remember, research tells us the stronger the offer or incentive you provide consumers, the better your response will be. Numerous studies show that coupon users typically spend more than non-coupon users.