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The Mailbox Merchants Method

Here at Mailbox Merchants, our goal is to help your company thrive by doing what we know best: shared direct mail and digital advertising. We use an end-to-end process for shared direct mail in combination with digital advertisements to broaden your reach. Integrating both methods results in more engagement, greater audience coverage and a larger ROI.

Deliver the Right Message to the Right Audience at the Right Time.
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End-to-End Print Process

Mailbox Merchants handles shared direct mail and digital advertising from start to finish to
ensure every moment goes smoothly. We make it a point to:
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Work directly with you to define your location’s unique trade area

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Determine the most efficient path and products to reach goals (wrap, inserts, etc.)

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Create campaigns with print and digital integrations according to brand goals

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Deliver mail on our published In-Home Dates, sending it to targeted geographies

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Determine the best method to track responses and increase ROI

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Sending Shared Direct Mail to Targeted Audiences

Mailbox Merchants' client-centric focus is the cornerstone of our approach to delivering tailored shared direct mail and digital media solutions. We prioritize understanding each client's unique needs, target audience and marketing goals. By immersing ourselves in your business objectives and challenges, we can craft customized strategies that resonate with your customers and drive better results. 

Powerful mapping software helps us define each unique trade area and determine the best way to reach the intended trade area. From there we use years of expertise to design eye-catching direct mail pieces and leverage programmatic digital media platforms. Our solutions are finely tuned to maximize engagement, conversion and ROI for every client. This personalized approach ensures that each campaign is not only effective but also aligns seamlessly with our client's brand identity and messaging.

Shared Direct Mail and Digital Ad Integration

Shared direct mail and programmatic digital media can work together to create a comprehensive and effective marketing strategy. Shared direct mail offers a tangible, physical presence that captures attention and provides a tactile experience, reinforcing brand messages and driving higher engagement rates. When integrated with programmatic digital media, this physical connection is complemented by data-driven online ads that target specific audiences with personalized messages. Programmatic ads can remind recipients of the content arriving in their mailbox and ensure the right message reaches the right people at the right time. This synergy between physical and digital marketing channels enhances overall reach and effectiveness, leading to improved customer response and higher ROI in your company.

Ad Integration

Deliver the Right Message to the
Right Audience at the Right Time.