Integrated Print & Digital Marketing Services for Lean Marketing Teams

Get More Marketing Done Without Adding Headcount

Running a local business already means wearing plenty of hats. Marketing can easily become another full-time job on your plate. Or you can partner with an experienced vendor who will maximize your budget and results.

Mailbox Merchants combines targeted direct mail and digital advertising to help you reach more of the people who live, shop, and spend within your local market.

You bring us your goals and who your ideal buyers are. We'll help figure out the best way to reach them.

Grow Your ROI

Add Campaign Capacity Without Adding Internal Headcount

A small team may be responsible for strategy, content, brand, sales support, events, digital campaigns, reporting, and everything else marketing touches. Adding another channel can sound useful until you start thinking about everything required to execute it.

Mailbox Merchants gives lean marketing teams support for:

Sourcing mailing lists
Direct mail and digital advertising strategy
Creative and copy creation
Printing, postage, and delivery
Campaign execution
Tracking and reporting
Ongoing guidance from a dedicated team

Your internal team can stay focused on the bigger marketing picture while we handle all the campaign details

Extend Your Marketing Across Print and Digital Channels

You don't need to build internal expertise around every channel you want to use.

Mailbox Merchants plugs into your existing marketing efforts to execute direct mail and digital campaigns based on your audience, goals, and budget.

A pile of targeted mail fliers on a colorful background

Targeted Direct Mail

Add direct mail to your marketing mix with support for audience sourcing, targeting, creative, printing, and mailing.

Explore Direct Mail Marketing

Shared Mail

Build household reach with a cost-effective Shared Mail strategy. Share costs with non-compeiting advertisers to reach targeted audiences.

Explore Shared Mail

Postcard mail options on a bright background

Postcard Mailing

Hand off targeting, design, printing, postage, and delivery to our experienced team while your team stays focused on other iniatives.

Explore Postcard Marketing

A computer screen with abstract colors on it

Digital Advertising

Extend campaigns online with programmatic advertising targeted by audience and geography, integrated with your direct mail efforts.

Explore Digital Advertising

Marketing Strategies for Lean Teams Across Industries

Lean marketing teams aren’t limited to one industry. We adapt campaign support around what your team needs help executing, no matter your vertical.

Restaurants & Food Service

Execute recurring promotions and local offers across print and digital.

Retail & Grocery

Support promotions and location-based campaigns to get customers in the door.

Automotive & Tire

Coordinate local offers and awareness campaigns across direct mail and digital advertising.

Home & Local Services

Build targeted customer acquisition campaigns around key services.

Healthcare, Wellness & Personal Services

Promote locations, memberships, and services with full creative support.

Entertainment & Hospitality

Promote events, attractions, and seasonal offers across multiple channels.

Financial, Legal & Insurance

Execute targeted campaigns while keeping creative, targeting, and distribution connected.

Why Choose Mailbox Merchants?

Most lean marketing teams simply don’t have the time and resources to run integrated direct mail and digital marketing campaigns in-house. But they also need a partner they can trust to produce quality and brand-appropriate creative and content, and get those pieces in the right hands.

Mailbox Merchants can operate as an extension of your team, bringing audience targeting, direct mail, digital advertising, creative, production, tracking and reporting together through one partner. We can take on the pieces you don't have capacity for while working with the strategy, creative, and resources you already have.

Customer Spotlight: How Bend Express Lube Built More Local Awareness

Bend Express Lube wanted to increase local awareness and customer turnout around recurring promotional events.

Mailbox Merchants helped identify the most effective trade areas, establish an appropriate campaign budget, and design promotional materials across three channels. From there, we coordinated Shared Mail, digital display advertising and pre-roll video as one integrated campaign.

The result was a coordinated campaign that increased awareness, drove more foot traffic and improved turnout for Bend Express Lube's promotional events.

Read the Bend Express Lube Case Study

Testimonials

As a local business owner, reaching out to customers in an efficient, affordable and effective way is key to getting our message out. Shared mail with Mailbox Merchants is all of the above in Central Oregon. And to put the cherry on top, the customer service by Dan Lussier makes it a win-win experience.

Scott & Monica Myers

Owners at Papa Murphy’s Pizza (Bend/Redmond/Prineville)

Colorful abstract printed materials layered together with bold patterns, stripes and geometric shapes.

We have been using Mailbox Merchants for many years and they have been amazing to work with! They are quick to respond and can turn any idea you have into something really unique and special! We see tons of coupons come into our various store locations on a regular basis and our guests seem to really enjoy the coupons we offer them through Mailbox Merchants! It has also been excellent in reaching new guests!! Our employees at Premier Oil Change enjoy seeing their photos on the mailer coupons and look forward to seeing who will be featured on the upcoming mailers!! Thanks so much, Mailbox Merchants for being an amazing marketing company to work with over the years.

Matt Webb

Owner at Premier Oil Change

I have been working in print for over a decade and have found the experience of working with the team at Mailbox Merchants to be delightful. The customer service is above and beyond with every department and individual I’ve had the pleasure of interacting with. Our clients have consistently seen fantastic redemption with the shared mail packet. It’s clear the residents enjoy the publication and are engaging with the content! I would recommend Mailbox Merchants to any business looking to expand their customer base and bring in new foot traffic.

Alicia Lee

Key Account Director at Silvercrest Advertising

We have used Mailbox Merchants’ direct mail for more than 15 years and it is a major part of our advertising budget. Our rep, Dan Lussier, continues to be extremely helpful with suggestions and is always willing to accommodate our time-sensitive issues. The production department consistently turns out to be a great, finished product. We highly recommend this advertising option.

Mickey Moore

General Manager at Tetrault Tire Center

Frequently Asked Questions

How much of the campaign does our internal marketing team need to manage?

That depends on what support you need. Mailbox Merchants can help with targeting, campaign strategy, creative, printing, postage, delivery and digital advertising.

If your team already has certain pieces covered, we can work with your existing creative and campaign plans.

Can Mailbox Merchants supply creative and copy for print and digital?

Yes. We can create written content, visual design, as well as video content creation to support any of your campaigns.

Can you work with our existing creative and copy?

Yes. You can provide existing creative or work with the Mailbox Merchants team on design and messaging, depending on what your team needs.

Do we need to know exactly what campaign we want before contacting you?

No. Start with your audience, marketing goal, and budget. We can help determine whether direct mail, digital advertising, or an integrated approach makes sense.

How do you handle campaign tracking and reporting?

Tracking options vary by campaign and can include QR codes, unique URLs, dedicated phone numbers, offer codes and digital advertising metrics.

We provide campaign reporting so your team has visibility into performance and can use those results to inform future campaigns.

Can you help us build targeted mailing lists?

Absolutely. Targeting can include geography, demographics, consumer behavior and other audience criteria depending on the campaign. We can help determine the right audience rather than requiring your team to source a mailing list.